As I fly back from the American Swimming Coaches Association SwimAmerica Business Conference in Fort Lauderdale, I thought I would share a few highlights of the weekend:
I was honored to be the opening speaker at the conference, and gave three talks over the course of the weekend. My colleagues Lori Klatt from SwimAmerica Swim School [...]

In addition to membership discounts for your new WABC (World Aquatic Babies & Children Network) membership or membership renewal,  your staff will soon be able to use the Swim Lessons University ONLINE TESTS based on the SLU DVD’s.    For just $10 per teacher, your teachers will be able to take a 25 question test and [...]

Listen, 1x per week of swimming lessons is clearly 100% better than ZEROx per week, and 1x per week is a great way to maintain swimming skills over the winter and certainly make some improvement.
However, IF you increase the frequency of swim lessons/practice from 1x per week to 2x per week you will CLEARLY see [...]