TOO MANY PARENTS THINK THAT WHEN THEIR CHILD CAN SWIM UNDERWATER THAT THEY DON’T NEED ANY MORE LESSONS!
Does your swim school experience this problem?   Of course it’s not only a problem for swim school business, it’s a very serious problem for the child’s safety.  I would like to share one thing that I have done [...]

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The Swim Lessons University Super Conference is a one-day, information packed event with an EARLY BIRD RATE of just $75.00 (the rate will increase 30 days prior to the event).   Don’t miss out on Jim’s enthusiastic delivery of four state-of-the art presentations featuring video and power point content that you can actually take home and put [...]

Tomorrow, Thursday, 5/20/10, is your last chance to register your swim school to participate in The World’s Largest Swimming Lesson.   What a great way to get your local media involved in promoting swimming lessons as one of the most important ways to prevent drownings.   Make no mistake about it, drowning prevention requires  layered approach . [...]

2010 DROWNING PREVENTION AWARD WINNERS ANNOUNCED

HUNTINGTON BEACH, Calif.— April 21, 2010 The National Drowning Prevention Alliance (NDPA) recognized national and community drowning prevention leaders on April 26, 2010 at the NDPA’s 9th Annual National Drowning Prevention Symposium at the Sheraton Station Square in Pittsburgh, PA.
Cecilia Duer will receive the 2010 National Lighthouse Award, the [...]

Get your students and parents hooked with the Swim Lessons University Bracelet System!   Instantly recognize and reward your students by punching out the star besidethe skill you just taught your pupil with our handy ¼” star puncher!
Parents and children will absolutely love the way you will reward them for their progress!  Not only will parents [...]

I will be heading up to my home state of Pennsylvania next weekend to attend the 9th Annual Drowning Prevention Symposium on April 26th and April 27th.  Many of my friends know that I am a Johnstown, PA native and did my undergraduate work at California University of PA, not to mention that I spent [...]

Listen, 1x per week of swimming lessons is clearly 100% better than ZEROx per week, and 1x per week is a great way to maintain swimming skills over the winter and certainly make some improvement.
However, IF you increase the frequency of swim lessons/practice from 1x per week to 2x per week you will CLEARLY see [...]

My Definition of Swimming and Swimming Skill Benchmarks
What does it mean to learn to swim?  In an effort to help my “swim lessons parents” understand what a child can potentially learn at a variety of ages, I developed a list of “Swimming Skill Benchmarks”  for infants, toddlers, and young children.  Because the question, “How [...]

Mark your calendars for April 10th, 2010 to attend a terrific  one day conference.   The clinic will be held near Washington, DC in Gaithersburg, Maryland and costs just $49.00!
Speakers include

Jim Reiser, “The Swim Professor” &  founder of Swim Lessons University
Steve Fenning, Owner of Vero Beach FL SwimAmerica
Steve Haufler, Head Coach of [...]