When I have a chance I really like to listen to “The Herd” on ESPN radio.   In fact, now that I get it on cable I will record it and even watch it when I’m winding down at the end of a long day.   Recently the radio show’s host Colin Cowerd talked about how the [...]

Get your students and parents hooked with the Swim Lessons University Bracelet System!   Instantly recognize and reward your students by punching out the star besidethe skill you just taught your pupil with our handy ¼” star puncher! Parents and children will absolutely love the way you will reward them for their progress!  Not only will [...]

I will be heading up to my home state of Pennsylvania next weekend to attend the 9th Annual Drowning Prevention Symposium on April 26th and April 27th.  Many of my friends know that I am a Johnstown, PA native and did my undergraduate work at California University of PA, not to mention that I spent [...]

A GREAT DAY FOR WATER SAFETY! SAFE KIDS Midlands, led by Palmetto Health Children’s Hospital, teamed up with The Swim Lessons Company’s Swim Lessons University Instructors today and gave some 70 children a free swimming lesson! Coach Reiser shared safety tips with the parents as well and talked about The Swim Lessons Company’s new “Make [...]

You are going to absolutely love our upcoming latest addition to Swim Lessons University. It our brand new “paperless” Swim Proficiency & Water Safety Awards System.  Here’s a brief summary of how it works: Each child gets a silicone bracelet (Lance Armstrong type) which features 6 major skills that he or she will be working [...]

BFIS (Business Focused Internet Solutions) aka Time2Sign-up has developed an awesome registration program for swim schools.   After years of glitches in the old system that some of my fellow swim school members may remember, this new system they developed for me is EASY, STATE-OF-THE-ART, and virtually Error Proof! We started our May Swim Lessons Registration [...]

IT’S OFFICIAL!  Swim Lessons University and WABC have partnered to bring you and your staff convenient, affordable training for Swimming Instructors!  TEACH LIKE A PRO & SWIM STROKES 201 Online Tests and Certificates of Completion are now available! After you and your staff go through the Swim Lessons University DVD course, you can purchase our [...]

As I fly back from the American Swimming Coaches Association SwimAmerica Business Conference in Fort Lauderdale, I thought I would share a few highlights of the weekend: I was honored to be the opening speaker at the conference, and gave three talks over the course of the weekend. My colleagues Lori Klatt from SwimAmerica Swim [...]

Listen, 1x per week of swimming lessons is clearly 100% better than ZEROx per week, and 1x per week is a great way to maintain swimming skills over the winter and certainly make some improvement. However, IF you increase the frequency of swim lessons/practice from 1x per week to 2x per week you will CLEARLY [...]

I am excited to announce that WABC (World Aquatic Babies & Children Network) is the new  Official Partner of Swim Lessons University. To name a few, here are some exciting developments for 2010: 1.  When you purchase any Swim Lessons University DVD, Lesson Plan, etc., –you will receive a 20% off discount coupon to JOIN [...]