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Infant-toddler Swimming will be the emphasis in my first presentation at the Swim Lessons University Super Conference this fall (both in Indianapolis and in Las Vegas).  We have come so far in this area, but some go “too far” and others “don’t go far enough.”   I will be address this and share video as well [...]

The Swim Lessons University Super Conference is a one-day, information packed event with an EARLY BIRD RATE of just $75.00 (the rate will increase 30 days prior to the event).   Don’t miss out on Jim’s enthusiastic delivery of four state-of-the art presentations featuring video and power point content that you can actually take home and put [...]

There is so much we can learn from the late, legendary UCLA Basketball Coach John Wooden.     As a teacher, coach, and parent, I try to apply Coach Wooden’s life lessons every day.    I liked the 7 Point Creed so much I had it printed on my competitive swimmer’s t-shirts some years ago.   Since his [...]

Dear Teachers & Parents: I received an email today with a VERY COMMON QUESTION from a parent who has a young two year old in our Parent & Me class who is doing wonderfully.  However, and I think this happens often, there was a misunderstanding that because of the progress the little one was making, [...]

I just got off the phone with my dentist, who called for some advice about her two year old’s swimming lessons.  She said, “Coach Jim, we just had our first lesson and it was awful!  Am I wasting my time?” I put together a list of 5 Strategies and an analogy that will help make [...]

Tomorrow, Thursday, 5/20/10, is your last chance to register your swim school to participate in The World’s Largest Swimming Lesson.   What a great way to get your local media involved in promoting swimming lessons as one of the most important ways to prevent drownings.   Make no mistake about it, drowning prevention requires  layered approach . [...]

You are going to absolutely love our upcoming latest addition to Swim Lessons University. It our brand new “paperless” Swim Proficiency & Water Safety Awards System.  Here’s a brief summary of how it works: Each child gets a silicone bracelet (Lance Armstrong type) which features 6 major skills that he or she will be working [...]

IT’S OFFICIAL!  Swim Lessons University and WABC have partnered to bring you and your staff convenient, affordable training for Swimming Instructors!  TEACH LIKE A PRO & SWIM STROKES 201 Online Tests and Certificates of Completion are now available! After you and your staff go through the Swim Lessons University DVD course, you can purchase our [...]

As I fly back from the American Swimming Coaches Association SwimAmerica Business Conference in Fort Lauderdale, I thought I would share a few highlights of the weekend: I was honored to be the opening speaker at the conference, and gave three talks over the course of the weekend. My colleagues Lori Klatt from SwimAmerica Swim [...]