You read it correctly!    IF we care about the sport of swimming, whether you are swimming instructors, swim coaches, swim parents, or fans–we must get ready to fight for it, as ASCA Executive Director John Leonard writes in his article below.

Take a minute to read it now.  As always, John’s articles are honest, informative, and to the point.  He doesn’t dance around and politic.

He tells you the way it is.

With John’s permission, I share with you:

The House Is On Fire”

By John Leonard

One of the key roles that the American Swimming Coaches Association has played in American Swimming since 1958, is to warn of threats to our sport. Today, I am going to tell you about the biggest threat to American Swimming in the history of our sport.

NCAA Scholarship Swimming is under assault. And very likely to become extinct SOON if we don’t act to save it.

This is critical to all of us for two reasons:

First, for ALL of us, the USA is the only country in the world where a young man or young lady taking her/his first swimming lesson TODAY, has NO LIMITS on their future! They can choose to swim a little, swim a lot, excel, (or not) go through high school swimming, move on to the world’s most competitive program in NCAA swimming. (which attracts athletes from all over the globe, seeking what they don’t have at home) and go on to be an Olympian.

Or they can chose to do summer league swimming, swim in high school, move on to academic life, and never swim again.

The Point is, THEY HAVE THE CHOICE.

In no other place on earth is that the case. In most of the globe, that young lady or man has almost nothing BUT limits – and most, even if they are serious youth swimmers, have no choice but to quit swimming between 15-18 and concentrate on academics which determine their future. No option of Scholarships, no option of elite coaching – no realistic dreams of being the best they can be. Their swimming careers END between 15-18.

NCAA Scholarship Swimming KEEPS THE DREAM ALIVE! KEEPS THE OPTIONS, OPEN!

It DE-LIMITS EVERY AMERICAN SWIMMER!  DREAM, WORK, ACHIEVE. (if you chose to.)

Second, for all the reasons outlined above, NCAA Scholarship Swimming is the engine that drives our Olympic/International Success. Those 6,000 NCAA Scholarship Swimmers who keep swimming from 18-24 as they mature (and late maturers are the leading edge of elite athletes) are the talent pool which we have drawn on to lead the world in swimming for more than 100 years now. NCAA Scholarship Swimming is the EDGE that we have over the rest of the Swimming world.

IF NCAA Scholarships go away, the USA in ten years will look like a second rate swimming nation. We’ll have similar numbers of elite athletes, except some of our friends live in countries where swimming really COUNTS in the culture. You all know where swimming ranks in the USA in terms of cultural importance.

So, what do we do?

You’ll hear lots of work ideas and see lots in action soon. We have about a 12-24 month window to save scholarship swimming and elite coaching jobs in the NCAA. Within 24 months, the path will be set. Universities will be either keeping or dropping scholarships and full time elite coaching jobs by then. All of this DRIVEN of course, by the insatiable need for dollars for football and basketball players, and 6 Million Dollar a year football coaches.

We will need YOU to rally your teams. Get tons of letters and emails written to University Presidents and Athletic Directors in support of the Real Student Athletes swimmers. The College Swimming Coaches Association of America and the ASCA are working together with USA Swimming to develop the plan, and ask you to work the plan.

I am personally so offended by the hypocrisy of the NCAA ad that goes on about “most of them will go pro in something other than sports.” Which implies that the NCAA actually has something to do with that! WHILE the finance of University sport heads inexorably towards the ELIMINATION OF OLYMPIC SPORTS in favor of the semi-pro leagues for football and basketball players.

It’s a toss up right now whether the IOC/FINA or the NCAA is the most hypocritical organization in the world of sports today – but that’s a discussion for another day.

What is for today is simply this… if you love American Swimming, get ready to fight for it.

We’ll need ALL OF US, TOGETHER, to save it.

Let’s Go USA. We can do this. Plans coming. House on Fire. Man The  Buckets.

All the Best, John Leonard

The American Swimming Coaches Association (ASCA) has partnered up with Swim Lessons University to offer a post conference workshop at their Annual World Clinic in New Orleans this fall! Swim Instructors, Aquatic Directors, and Learn-to-swim coaches can now take advantage of the event. This affordable conference will feature four information-packed, entertaining talks featuring BRAND NEW VIDEO FOOTAGE throughout the Swim Professor’s power point presentations. The topics covered in those presentations are as follows:

Talk #1: NO MORE TEARS! Secrets to Teaching Parent & Tot Lessons using a Progressive, Child-Centered Approach.

Talk #2: PRE-SCHOOLERS CAN SWIM! An Innovative, Child-Centered Approach that Creates a Lifelong Love of the Water.

Talk #3: TIPS & TRICKS FOR TEACHING ADVANCED STROKES.

Talk #4: THE BUSINESS SIDE: Using Social Media, Marketing, Scheduling & More!

Look what these instructors had to say:

“Thanks for the great workshop. You are a terrific teacher. You are very thorough and insightful. You clearly have a desire and an ability to connect with everyone, regardless of or perhaps with an extra appreciation for our respective backgrounds. We are all teachers and our time (my time for sure) with you added to our tool box so we can be better, more effective teachers. Thanks Jim. Keep sharing your insights and passion for safety, teaching and aquatics.”
– Allan Kopel – USA Swimming Coach
Haverhill, Massachusetts

“Today I have been blessed. I am here at Jim’s Orlando Conference. I have already learned so much. Anyone who follows Jim on his website and through facebook gets to see great clips and I have always appreciated that, but to meet with him in a class you get to see that the love for kids and swim he speaks about is very sincere. Thanks Jim for the inspiration and confidence to be the “BEST” instructors. You have made me a better instructor and for that I will forever be grateful. What an awesome day at the conference! Thank you so much Jim for offering a “wealth” of information.”
– Michelle Smith, Instructor Swim School Owner

The conference will be held on Saturday, Sept. 7, 2013 at the New Orleans Marriot on 555 Canal Street, New Orleans, Louisiana 70130. The Swim Lessons University workshop led by Jim Reiser will be held from 10:00AM – 5:00PM. If you don’t want to attend the entire ASCA event, you can simply book the SLU workshop for just $95.00. Call ASCA today at 1-800-356-2722 to secure your spot. You can book your hotel for just $115 per night with ASCA rate!